Saturday, August 24, 2013

Your MLM Business May Not Be Your Business (Technically)

Multi-Level Marketing Business opportunities are in great supply.  The legitimate MLM businesses, the ones that follow some kind of governmental regulation, offer lucrative income possibilities.

Ah, possibilities - key word.

There are thousands of people who have become wealthy in building an MLM network.  MLMs are not typically pyramid schemes.  The only pyramid schemes are jobs where there is a boss who makes more and the subordinates usually always make less.  In MLM, someone in the downline of an organization can actually make much more than someone in the upline.  How?

Effort.  Extreme effort.  It's not an easy thing to do and it takes persistence, consistence, and perserverance.  Vision boards, weekly meetings/seminars/motivational events, non-stop communication, and little time for entertainment are all what helps to build a powerful network marketing organization.

The MLM business is classified as the networker's own business because the networker becomes the independent contractor and some of their business expenses are tax deductible.

The only problem about heavily regulated MLMs is that social media is a no-no for advertising.  In today's world where few people talk on the phone and opt to texting, e-mailing, tweeting, posting updates on their social media account, streaming music, and obtaining news from their smartphones, conducting telephone invitations and passing around flyers to events make for a day in and day out great amount of effort.  In some MLMs, it may be challenging to advertise where people's eyes are looking.

MLMs that don't allow for social media or digital advertising bring it home that the business is not really the independent contractors.  If e-mail messages and other types of electronic communication are prohibited, then that MLM is in reality a job with a couple extra tax benefits.

People who call the shots as to advertising, communication, and other day-to-day operations including branding are those who are true business owners and not pawns (may be a harsh word but reality can be a harsh word too) to make the creator of the MLM organization richer.

Consider how much energy to expend when building an MLM organization versus using that energy to develop own network with business plan, operations, and a system of personnel, products, and services.

But above all - the most important thing to consider is if there is a back-up plan for the MLM business.  The MLM business is corporately owned and operated by those never met unless it was at the national convention and the network marketer was there and shook their hand personally.

If an MLM corporation shuts down abruptly and all household income was based on that MLM, that can be immediate financial ruin for some.

Now is that MLM business really having your own business?



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